Content and web
Content production, CMS updates, basic SEO implementation and asset coordination.
Secondary service
Dedicated marketing and digital support from the Philippines.
Recruit a full-time specialist to execute defined marketing work inside your strategy, brand standards, systems and approval process.
Campaign flow
Brief Create Review Release
Execution with context
Build a role around the channel mix you actually use.
Marketing roles vary widely. We can recruit against an evidence-based brief covering campaign coordination, events, website updates, SEO, email, content, social media, research and performance reporting.
You own strategy, claims, budgets, brand approval and publishing authority. Candidate portfolios and platform experience are assessed for the specific role.
Potential workstreams
A focused brief produces a stronger search.
Campaign operations
Email, event, social and campaign delivery under approved messaging and budgets.
Measurement
Reporting, research and performance summaries using your agreed definitions.
Authority and quality
Your standards remain the release gate.
Document brand voice, accessibility requirements, legal review, privacy rules and who can publish. Provide examples of acceptable work and explain how performance will be measured.
Useful selection evidence
- Relevant portfolio samples and the candidate’s actual contribution
- Writing and editing exercise in your context
- Platform-specific experience
- Approach to claims, copyright and source checking
- Communication and deadline management
Where the line sits
You own the strategy. The role owns the delivery.
Marketing support offshore works when the thinking stays in your business and the production capacity sits alongside it. It fails when a dedicated person is asked to invent positioning for a market they have no access to.
| Area | Your business | Dedicated Jade employee |
|---|---|---|
| Positioning and messaging | Decides and documents it | Applies it consistently |
| Campaign planning | Sets objectives, budget and priorities | Builds the plan and the production schedule |
| Content and design | Approves before anything is published | Drafts, designs, edits and prepares variants |
| Search and website | Owns the site and its commercial goals | Research, on-page work, content updates, reporting |
| Social and email | Sets tone, cadence and escalation rules | Schedules, monitors and prepares responses for review |
| Reporting | Decides what success means | Builds the reporting and explains the movement |
Brand stewardship
Approval gates are what make this safe.
Marketing is the one function where a mistake is public immediately. The controls that matter are unglamorous: a documented brand and tone guide, a named approver for each channel, a staging step before anything goes live, and a clear rule about what is never published without a second pair of eyes, including pricing, claims, client names and anything legal or regulatory.
Access follows the same discipline as finance work. Named accounts on your content management system, advertising platforms and social channels; multi-factor authentication; publishing rights granted deliberately rather than by default; and prompt removal when duties change.
This is a secondary service alongside the finance core. Candidate experience is confirmed role by role rather than presented as a standing agency capability, and where a brief needs specialist depth we would tell you that a dedicated generalist is the wrong answer.
Questions and answers
Practical details
Is this an agency service?
No. It is one full-time employee dedicated to your business, recruited against your brief. You direct the work, and there is no account team, retainer scope or media margin between you and the person doing it.
Can one person cover SEO, design, content and social?
Sometimes, at a level appropriate to an SME marketing function. Where a brief demands genuine specialist depth in several disciplines at once, one dedicated generalist is the wrong answer and we would say so before recruiting.
Will they understand the Australian market?
They will understand your brand, your customers and your material as well as you document them. Market judgement, positioning and claims stay with your business; the role delivers against those decisions rather than making them.
Next step
Turn the channel list into one coherent role.
Share the work mix, brand standards, tools, review process and expected outputs.